“Always Listening, Always Understanding”.
Prudential listens to and understands the hopes and dreams of customers. Through our market-leading distribution platform, we provide protection and savings products that bring financial security to the Lao people and long-term benefits to the Lao community.
To help our customers build a secure financial future and provide them with peace of mind.
To be the leading life insurer in Laos, delivering exceptional value to our customers, partners, shareholders, and employees.
Prudence has been the public face of Prudential since 1848 when her image was used for the company seal.
Our Prudence logo embodies the philosophy of ‘Always Listening, Always Understanding’. Gazing in her mirror, Prudence sees the world and herself as they really are. She also has an arrow (signifying strength of purpose), a mirror (for seeing the world and oneself one really is) and serpent (the ancient symbol of wisdom).